LaSha Norris

Associate Manager, Operations, People + Culture

LaSha is a goal-oriented talent and operations professional who will bring decision-making and sound judgment to the Lab in order to positively impact the organization’s hiring, team culture and internal operations. LaSha is excited to be joining the Lab as the Associate Manager of People, Operations + Culture. 

Prior to joining the Lab, LaSha spent the last 11 years working in operations, with the last nine specifically focusing on talent, project management, and internal/external communications. In her previous position, LaSha provided technical and operational direction in talent and organizational effectiveness project challenges, and worked closely with management teams to build employee-centric cultures promoting positive morale and optimizing productivity. LaSha is excited to join the Lab to help create and maintain streamlined systems and processes for talent and culture to continue to ensure the Lab is a great place to work.

HOMETOWN: Washington, D.C.

EDUCATION: Full Sail University

BACHELOR’S: B.S., Sports Marketing & Media

MASTER’S: M.A., New Media Journalism (in progress)

FAVORITE QUOTE: “The pain you feel today will be the strength you feel tomorrow” – Stephen Richards

WHEN I’M NOT AT WORK I’M… spending my free time traveling the world with my husband, Tristin, and three children, Shante’, Darius, and Skylar — and posting it all on TikTok!